Sales Manager - Volkswagen of Fallston

Job Description

Summary:

responsible for overseeing all aspects of our new vehicle operations, which includes acquiring quality vehicles, managing inventory, setting competitive pricing, marketing, and working closely with the sales and service departments to ensure maximum profitability and efficient reconditioning.

Duties and Responsibilities:

• Manage and maintain the dealership's car inventory, ensuring optimal stock levels.
• Build and implement competitive pricing strategies for used vehicles based on market analysis.
• Acquire pre-owned vehicles through auctions, trade-ins, and other sources to maintain a diverse and desirable inventory
• Monitor and adjust inventory pricing to remain competitive in the market while meeting profit targets.
• Develop marketing strategies to promote vehicle inventory across various channels.
• Collaborate with the sales team to ensure they are informed about the current car inventory and push aged units.
• Analyze market trends and consumer preferences to align inventory with customer demand.
• Conduct regular appraisals of trade-ins and pre-owned vehicles to ensure accurate and fair pricing.
• Ensure compliance with all regulatory and dealership standards for vehicle operations.