Sales Manager - eCommerce & International

Sales Manager - eCommerce & International

Reporting to: Director of Sales

Location: Evansville, IN

Status: Exempt

ESCALADE

Esalade is a publicly traded leader in sports and recreation, with over 100 years of innovation across iconic brands like Goalrilla, STIGA, Bear Archery, ONIX, Brunswick Billiards, and more. Headquartered in Evansville, Indiana, we design, manufacture, and distribute sporting goods that bring families and communities together through active play.

Explore more at Escalade, Inc., Escalade Sports, follow us on Facebook, Instagram, YouTube, and LinkedIn.

Job Purpose: The Ecommerce & International Sales Manager is responsible for leading and growing eCommerce accounts and international distribution partnerships. This role focuses on building scalable, growth-oriented relationships across established and emerging eCommerce platforms while managing execution and performance across assigned accounts. The position leverages real-time market trends to monitor sales and listing performance and ensure effective, profitable account execution.

Success in this role is driven through leadership and close collaboration with account representatives, vendor managers, planners, and site merchandising teams, as well as oversight of vendor portals and account execution requirements. The Ecommerce & International Sales Manager manages and develops strong customer relationships, drives profitable sales growth, and exceeds defined sales goals while ensuring high levels of customer satisfaction. This role partners closely with product, marketing, and supply chain teams to translate customer insights into improved sales performance, expand distribution through strategic product placement, identify new business opportunities, and grow market reach by onboarding new international and channel-specific customers.

Essential Duties / Responsibilities

Lead and execute sales strategies to achieve revenue, gross margin, and growth objectives

Develop annual sales plans, forecasts, and account strategies aligned with company goals

Analyze sales performance, market trends, and customer data to deliver expected results and identify growth opportunities

Drive distribution expansion through strategic product placement initiatives within existing accounts

Identify and onboard new customers and channelspecific opportunities

Advise and align sales representatives in association with company standards

Consistently monitor POS performance and sales activity

Serve as a role model for professionalism, integrity, and selling excellence

Maintain strong relationships with key customers and strategic accounts

Partner with customers to understand needs, challenges, and growth opportunities

Ensure high levels of customer satisfaction through proactive engagement and issue resolution

Lead in key customer meetings, presentations, and negotiations

Work closely with Product Management, Marketing, Supply Chain, and Operations teams to support sales execution and meet customer standards

Communicate customer insights to influence product development, assortment, and marketing initiatives

Support new product launches, promotions, and gotomarket strategies

Provide sales forecasts for portfolio of business

Monitor performance against targets and implement corrective actions as needed

Prepare and present regular sales updates to leadership

Qualifications & Requirements

Bachelor's degree in Business or related field

3-5 years of sales management experience

5-7+ years of sales experience, consumer products preferred (sporting goods a plus)

Proven ability to lead, coach, and develop results-driven sales initiatives

Strong understanding of customer and market dynamics across sales channel

Experience managing complex customer relationships and standards

Demonstrated forecasting, planning, and analytical skills

Proficient in Microsoft Office (Excel, Word, PowerPoint, Outlook)

Excellent communication, organizational, and timemanagement skills

Physical Demands

Position requires sitting, talking and listening at least 2/3 of the time

Occasional lifting up to 50 pounds

International and domestic travel required as necessary

Working Conditions

Office environment

Why Escalade?

At Escalade, you'll join a team of passionate professionals in a culture rooted in innovation, teamwork, and fun. You'll have the opportunity to grow your career while making an impact on the lives of people who love to play.