Senior Vice President, Sales

OmniCable
West Chester, Pennsylvania
Full Time

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Job Requirements

Senior Vice President, Sales | OmniCable

Our Opportunity:

OmniCable, LLC (OmniCable) is one of the largest redistributors of wire, cable, fiber, electrical and communications products. The company empowers distributors to be successful by providing a true partnership approach with a focus on product and order accuracy, supply chain management, and unique value-added services. With approximately $400 million dollars in inventory and 18 North American distribution locations, OmniCable is backed by more than 45 years of experience and operational excellence. For more information about OmniCable, please visit www.omnicable.com.

OmniCable is a subsidiary of Dot Family Holdings. Our employees are all working towards the same goal, which is our Mission Statement: To empower shared success by being the best vendor to our customers, the best customer to our vendors, and the best employer to our employees through innovation and collaboration.

We are committed to fostering an inclusive and innovative work environment that values diversity and encourages professional growth.

We believe in empowering your future!

We are seeking a Senior Vice President of Sales , a transformative Sales executive who will lead our national sales organization, accelerate profitable growth, strengthen partnerships, and elevate our One Omni Sales culture. This role will shape our future, driving strategy and execution across regional sales, national accounts, and capital/commercial project markets.

Job Summary

The Senior Vice President of Sales is responsible for developing and executing OmniCables enterprise sales strategy, leading a nationwide sales organization, and driving yearoveryear revenue, profit, and market share growth. Managing and developing a team of direct reports and a sizable Sales organization, the SVP will build a highperformance, growthcentric culture, foster collaboration across all functions, and ensure alignment with OmniCables mission, values, and longrange strategic priorities.

This highly visible executive leadership role will partner closely with Sales Enablement, Operations, Supply Chain, Procurement, Finance, Marketing, and Product Line teams to deliver a unified and customerobsessed gotomarket strategy.

Key Responsibilities

1. Enterprise Sales Leadership & Strategy

Define and lead OmniCables sales strategy across regional sales, national accounts, capital projects, and key customer segments.
Establish yearly and multiyear revenue, margin, and profitability targets; ensure consistent attainment across all regions and channels.
Partner with executive leadership on long-range planning, market segmentation, business transformation, and competitive positioning.
Drive adoption of consistent sales processes, forecasting discipline, CRM utilization, and performance management practices across all sales teams.
Champion a One Omni mindset that unifies regional and national teams under shared goals, standards, and customer success outcomes.

2. Leadership of Regional Sales Organization

Lead, coach, and develop Regional Vice Presidents of Regional Sales overseeing Inside/Outside Sales, Key Accounts, and Territory Sales Managers.
Ensure consistent execution of demand creation, people development, customer engagement, and profitability initiatives within all regions.
Monitor regional P&Ls and conduct business reviews focused on growth opportunities, cost control, inventory alignment, and strategic account performance.
Collaborate with Operations, Supply Chain, and Procurement to optimize service levels, inventory investments, and margin objectives.

3. Leadership of National Accounts & Strategic Programs

Oversee the VP of National Accounts and guide strategy for DSP programs, national account penetration, Premier Partner Programs, and strategic distributor relationships.
Ensure alignment between regional and national account strategies regarding growth priorities, resource allocation, and customer experience.
Drive consistency in program execution, Voice of the Client initiatives, representative agency management, and national promotional efforts.

4. Leadership of Capital Projects & Large Opportunities

Lead the VP of Capital Projects to expand OmniCables presence in EPC, contractor, industrial, and capital project markets across North & Latin America.
Ensure effective execution of Sales project strategy, international sales initiatives, project management excellence, and largeopportunity pipeline development.
Strengthen vendor partnerships to support competitive pricing, technical support, and projectspecific sourcing requirements.

5. Team Development & Culture Leadership

Build a high-performance, collaborative leadership team with strong succession planning, talent development, and coaching practices.
Create clarity around roles, goals, performance expectations, and accountability at all levels of the sales organization.
Foster a culture grounded in OmniCables mission, values, customer obsession, and growth mindset.
Serve as a visible culture carrierrecognizing success, celebrating wins, and reinforcing behaviors that create long-term value.

6. Customer, Market & Industry Engagement

Deepen executive relationships with key distributor partners, national accounts, EPCs, contractors, and industry associations (NAED, AD, IMARK, etc.).
Represent OmniCable at industry events, customer executive meetings, trade shows, and strategic vendor engagements.
Monitor market trends, emerging technologies, competitor activity, and customer insights to inform strategic direction.

7. Financial & Operational Management

Own sales forecasting, planning, pricing discipline, and budget management across all sales divisions.
Partner with Finance and Supply Chain to maintain alignment between revenue goals, inventory strategy, working capital, and profitability.
Utilize tools such as Salesforce, PEC reporting, pricing analytics, and performance dashboards to drive informed decision-making.

Work Experience

Qualifications

Education

Bachelors degree required; MBA or relevant advanced degree preferred.

Experience

15+ years of progressive sales leadership experience, with at least 5 years leading large, multiregion sales organizations.
Strong background in electrical distribution, wire & cable, industrial distribution, or B2B supplychaindriven Sales environments .
Demonstrated success leading teams of 150+ with multiple VP-level direct reports.
Proven experience driving revenue, margin expansion, and large-scale organizational change.
Deep understanding of national distribution models, project markets, and multichannel Sales structures.

Skills & Competencies

Executive presence with the ability to influence at all levels internally and externally.
Strategic thinker able to operate at the enterprise level while maintaining operational excellence.
Datadriven leader with strong forecasting, analytical, and financial acumen.
Exceptional people leadership, coaching, and talentdevelopment capabilities.
Strong communication skills with the ability to align crossfunctional teams around shared objectives.
Demonstrated agility, resilience, and urgency in fastpaced, growthoriented environments.

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