Local Sales Executive

WTHI-TV is seeking an Experienced Local Account Executive to join our award-winning team. WTHI-TV is a small market station. We’re a dominant station (on-air and online) with great resources and a long tradition of success.

Essential Duties & Responsibilities:

Includes the following (other duties may be assigned):

• Implements strategies to consistently grow revenue and exceed monthly and quarterly revenue goals.
• Develop client relationships, contact key accounts, handling clients at various stages in the sales cycle including account updates, weekly projections and forecast of future advertising.
• Strong understanding of the media landscape and digital marketing strategies.
• Generate packages, negotiate advertising rates, create oral and written presentations and knowledge of Comscore ratings is helpful.
• Monitor accounts receivables of client base.
• Establish and maintain good relationships with buyers and clients.
• Collaborate with internal teams, including sales management, creative services, and traffic, to ensure seamless campaign execution.

• Research, analyze, and monitor competitive media for new leads.
• Maintain accurate records of sales activities and client interactions in CRM system.
• Pay Range: $30,000- $40,000
• Guarantee, plus the ability to earn commission
• Attend client meetings and industry events.

Job Requirements:

• Bachelor’s degree preferred with emphasis in Business/Marketing/Communications.
• Sales related experience preferred.
• Knowledge of all aspects of the television, broadcasting and internet industries.
• Ability to calculate figures and amounts such as commissions, proportions and percentages.
• Excellent public relations skills. Computer proficient. Ability to travel and work long hours.
• Valid driver’s license and state mandated automobile insurance and an acceptable driving record are required.
• Background Check.

********* EOE/MINORITIES/FEMALES/VETERANS/DISABLED ******