Regional Sales Specialist

DITCH WITCH WEST NORTHWEST REGION
(OR, WA, MT & NORTHERN ID) REGIONAL SALES SPECIALIST :

Are you a competitive self-starter with a passion for winning? Do you thrive in fast-paced environments where your drive and determination directly fuel your success? If so, we want to hear from you!

Ditch Witch West is seeking a results-oriented Regional Sales & Applications Specialist, with a specific focus on Subsite Electronic products, to join our high-performance team. This is more than a job, its an opportunity to grow with an industry leader and build a long-term, rewarding career!

At Ditch Witch West, we believe our people are our greatest asset. Thats why we invest deeply in your development with best-in-class training, cutting-edge resources, and dedicated support. Youll gain the tools and guidance you need to sharpen your expertise, expand your network, and maximize your earning potential.

In return, we offer a highly competitive compensation package, robust benefits for you and your family, and a healthy work-life balanceso you can thrive both professionally and personally.

WHAT YOULL DO:

As our Regional Sales & Applications Specialist for Ditch Witch West, you will focus on the Subsite Electronics portfolio and serve as a field-based catalyst for driving sales growth, new customer acquisition, and market development across your assigned region. You will work in close alignment with Territory Sales Managers (TSMs) to promote, demonstrate, and support the full suite of Electronics technologies.

Your mission is to expand market presence by uncovering opportunities, acquiring new customers, and supporting the growth of our Utility Locating, HDD guidance, Ground Penetrating Radar (GPR), Orange Intel / Telematics, and Mobile / Digital Solutions. This role is designed for a high-impact, results-oriented professional with strong technical aptitude and a strategic approach to field execution. Youll bridge the gap between sales and application, translating customer needs into tailored solutions that deliver real value.

This position will be based out of our Portland, OR or Tukwila, WA branch depending on where the candidate resides. The assigned area of region will cover the Northwest Region which includes OR, WA, MT & Northern ID.

Key Responsibilities :

• Partner with Electronics Sales Manager and Territory Sales Managers to execute targeted sales plans, assist in closing key opportunities, and support dealer-level sales efforts.
• Lead regional business development efforts to identify, engage, and convert new customers and market segments.
• Deliver hands-on product demonstrations, application consulting, and jobsite support to ensure effective product adoption and utilization.
• Act as the subject matter expert on the Subsite Electronics portfolio, including utility locating systems, HDD guidance tools, GPR, Orange Intel / telematics, and mobile / digital solutions.
• Analyze regional trends and customer feedback to drive adjustments in strategy, messaging, and product positioning.
• Conduct sales training and application workshops for internal sales teams and dealer personnel to strengthen frontline technical selling capability.
• Support product evaluations, pilots, and field tests, ensuring smooth deployment and optimal customer outcomes.
• Maintain a regular presence in the field, building relationships with end-users, contractors, and key stakeholders.
• Serve as competitive product expert maintaining a strong awareness of competing products and technologies, delivering field-level insights to inform strategy, counter objections, and differentiate Subsite solutions with confidence.

WHAT YOU NEED:

• Bachelors degree in Business, Engineering, Marketing, or a related field (preferred).
• 5+ years of experience in technical sales, business development, or application supportideally in underground construction, utilities, or industrial electronics in lieu of degree.
• Proven success in regional sales execution and new customer acquisition.
• Familiarity with field applications of utility locating, HDD, or GPR technologies (preferred).
• Strong communication, presentation, and relationship-building skills.
• Excellent problem-solving ability and technical acumen.
• Self-motivation, field-oriented, and comfortable working independently across a large geographic area.
• Willingness to travel frequently, including overnight, to meet customers and support field activity 30% travel

IDEAL CANDIDATE PROFILE:

• Operates with a strategic, hunter mentality.
• Excels in both technical discussions and commercial negotiations.
• Drives alignment between sales, applications, and customer success.
• Builds long-term credibility and trust with dealers and end users.
• Passionate about emerging field technologies and solving real-world challenges.

• Competitive pay based on your skills, training, and experience level.
• Outstanding benefits including 401(k) & Roth 401(k) Retirement Plans with Company Match; Medical, Dental, Vision and Prescription Insurance; Flexible Spending Accounts (Flex Plans); Life Insurance; Short- and Long-Term Disability Insurance; Employee Assistance Program; Online and Instructor-Led Training; Tuition Reimbursement for Training Programs.
• Progressive Vacation Plans, Sick Leave & Paid Holidays Members receive 80 hours of vacation (First year is prorated for new hires based on start date), Sick Leave, and 7 paid holidays each year. Pape vacation plans also have tiers based on your seniority, so as your seniority grows, your vacation time off does as well.
• Advancement Pape is a dynamic, growth-oriented organization with a focus on promoting from within.
• Stability and reputation Pape is a family-owned, fourth-generation company with over 160 locations, over 4,500 members and 85 plus years of experience. Pape is known for their stability, honesty and integrity.
• Equipment We have the largest equipment inventory in the West and an unparalleled parts inventory!
• Employee impact Enjoy an open-door policy where your voice will be heard and your opinions will matter.
• Training You will be provided with training and mentoring to prepare you for your role and continued learning to grow your skills.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
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